Continental Tire Joins MLS for 7th Annual Kick Childhood Cancer Campaign
Just announced this morning with SportsBusiness Journal, rEvolution’s longtime client partner Continental Tire is teaming up with MLS WORKS for its 7th annual Kick Childhood Cancer campaign as part of Childhood Cancer Awareness Month. The initiative brings all...
Farmer John Partners with LAFC’s Max Bretos to Serve Local Community
To support Farmer John’s “Thank You Tour,” LAFC broadcaster Max Bretos was on the ground at Los Angeles Regional Food Bank this past week donating nearly 700,000 servings of protein and helping to serve free lunch to all food bank employees. As such, the event was...
rEvolution Makes Event Marketer’s 2020 IT List, Again
rEvolution takes a spot on the coveted Event Marketer 100 IT List yet again, this year for its work in sponsorship activation, influencer programs and virtual events. The award recognizes event agencies of the year representing creative culture, innovative thinking...
New Lucas Oil TV Spots: Making Serious Products Without Taking Itself Too Seriously
rEvolution partnered with Lucas Oil to produce two commercial spots highlighting its state-of-the-art marine and non-marine products. The goal: make something seriously funny using big fishing personalities – Mark Rose and Andy Montgomery – who also take their marine...
Merrick Haydon & Equestrian Sports: “Creativity, innovation and originality will win through”
Merrick Haydon, the managing director of rEvolution London, was appointed deputy media manager for equestrian sports for Tokyo 2020 and still hopes he gets the chance to experience “Tokyo 2020 +1”. While 2020 was going to be rEvolution’s biggest year yet, everything...
rEvolution in the News: Drive-In Gamedays and the Seattle Kraken
rEvolution shares experiential program updates and industry perspectives, from engaging fans at our latest Drive-In Gamedays to the NHL’s Seattle Kraken debut. See How Sports Leagues Like the MLB Are Engaging Fans Who Aren’t in the Stands – BizBash BizBash...
rEvolution stages its own HEROES OPEN golf event in aid of NHS Charities Together
Golf was exceptionally fortunate to be one of the first sports allowed to be played by the public since the COVID-19 lockdown. rEvolution is proud to have organised the HEROES OPEN to help play its own small part in joining a voice on behalf of the recreational...
First Tee Greater Chicago Hits the Course with Luke Donald
At a time when most youth sports programming is still on pause, First Tee Greater Chicago, a youth development organization dedicated to teaching golf and life skills to young people aged seven to 18, has been one of the first programs to safely resume in-person...
John Rowady Talks CEO to CEO with RSM US LLP About the “New Normal”
How does rEvolution, an integrated sports and lifestyle marketing agency, not just survive, but thrive in a pandemic that has put a pause on most of the sports world? Our Founder and CEO John Rowady sits down (virtually) with RSM US LLP Managing Partner and CEO Joe...
Starting a rEvolution – The Sporting Blog interviews Merrick Haydon
rEvolution’s UK Managing Director Merrick Haydon recently had a great conversation with Oli Harris, Chief Marketing Officer at Championship Horse Racing and The Racing League, for The Sporting Blog. Their conversation begins with Merrick’s origin story getting into...
