Sponsorship Strategy & Research

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SPONSORSHIP STRATEGY & RESEARCH

Athletes and coaches rely on numbers and metrics to build training plans and strategies. Brands are no different – constantly tracking perceptions and performance to enhance its marketing playbooks. Enter rEvolution’s proprietary sponsorship ROI model that brands like MillerCoors and Samsung have used to gauge whether its sponsorship spend yields strong returns. Our team of strategic sponsorship consultants and research professionals measure the impact of every component a brand’s partnership – from brand awareness to sales lift, and compare sponsorship performances to our normative database. This data-informed approach allows our clients to partner with the right properties to connect with their target audiences and hit KPIs and objectives. In short, we analyze the data and arm you with the knowledge necessary to adjust your game in real-time.

360-DEGREE EVALUATION  //  SPONSORSHIP PORTFOLIO OPTIMIZATION  //  CUSTOMIZED MEASUREMENT PLANS  //  SPONSORSHIP OPPORTUNITY ANALYSIS  //  RETURN ON INVESTMENT  //  FAN & ENGAGEMENT SURVEYS  //  AUDIENCE SEGMENTATION  //  RETURN ON OBJECTIVES  //  BRAND TRACKING

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