Be a Brand That Wins with Gaming Events
Gaming’s Influence & Brand Opportunity Gaming isn’t just entertainment—it’s a culture that drives engagement and influence. With over 11.8 million people attending a gaming event or convention in the U.S. last year and millions more tuning in online, gaming has...
Wheels Up Names rEvolution as Agency of Record for Brand Experiences
A strategic partnership to develop best-in-class experiences for Wheels Up fliers. Chicago, IL., March 24, 2025 – rEvolution, a global leader in sports marketing, has been named the Agency of Record (AOR) for brand experiences by Wheels Up, one of the world’s leading...
rEvolution Sponsors Campaign of the Year at the FEVO Sport Industry Awards 2025
Sport Industry Group is delighted to welcome sports marketing agency rEvolution as an Official Partner to the FEVO Sport Industry Awards. Founded in 2001, rEvolution is a leading brand-focused sports marketing agency serving at the intersection of brands,...
Play It Forward: Formula 1, Insights from the Business of Winning with Mark Gallagher
Formula 1, Insights from the Business of Winning with Mark Gallagher Play It Forward: APAC is back with another episode featuring insights from the biggest names in sports, marketing, and technology across the region. This time, we sit down with Mark Gallagher—F1...
Play It Forward: The Waters Less Travelled with Joseph Schooling
Introducing Play It Forward: Joseph Schooling on Discipline, Grit, and Life After Gold Introducing Play It Forward, rEvolution’s podcast connecting industry leaders and fascinating voices from the APAC community in sports, marketing, and technology. In this episode,...
Bridging Power and Precision: How rEvolution Brought Komatsu and Williams Racing Together Through Animation
Since becoming Principal Partner of Williams Racing in February 2024, Komatsu has made its mark with a standout first year of bold and creative activations. rEvolution has been there at every turn, driving impactful moments—including an animated video that brilliantly...
EVP Larry Mann on Tapping into College Football’s Marketing Potential
The 2024 college football season has shown that the sport remains strong, with fan interest staying high throughout the year. From the regular season’s sustained excitement to the successes of bowl games, college football continues to engage fans, offering unique...
John Rowady on Everything But Politics
The Future of Sports Marketing: John Rowady on Everything But Politics In a recent episode of Everything But Politics, rEvolution’s Founder and CEO, John Rowady, discussed the evolving landscape of sports marketing, sharing insights on entrepreneurship, the...
rEvolution and Blueprint Sports Form Strategic Partnership
rEvolution and Blueprint Sports Form Strategic Partnership to Maximize NIL Opportunities for Student-Athletes Collaboration offers brands and academic institutions an innovative, comprehensive approach to navigating the rapidly evolving NIL landscape Chicago and Las...
The Enduring Legacy of League of Legends: Insights from the rEv/XP Team
Even fifteen years after its original release, League of Legends has cultivated a rabid, global fanbase with millions watching tournaments online every year. Four members of our rEv/XP team share their thoughts on the games longevity and the World Championships match...