Celebrating 10th DreamDrive Anniversary with American Family Insurance and Packers
As NFL pre-season gets underway, a training camp tradition returns to Lambeau Field. 2023 marks the 10th anniversary of the American Family Insurance DreamDrive. During this event, Packers players ride children’s bikes to and from practice as a special way to...
Reinventing Lamborghini’s Hospitality Experience
Since 2008, Lamborghini has been a valued client of rEvolution. Since Lamborghini’s hospitality services are a large part of our work, they have entrusted us with the experiential builds for their Super Trofeo Series races since the inception of their motorsport...
Web Excellence Award for Concacaf Website Build
rEvolution is honored to announce that our collaboration with Concacaf has been recognized with a prestigious Web Excellence Award. Check out our winner’s page here! Web Excellence Awards The Web Excellence Awards program chooses its winners through a meticulous...
Sponsorship accountability: it’s time to change the game
Well, this is awkward. As an agency whose passions lie in sports marketing and sponsorship, starting our latest blog with a list of negative headlines hardly seems a sensible move. Yet, a quick flick through some of the international sports sponsorship news in the...
rEvolution Gets Major Media Coverage for Major League Pickleball
What do you get when you mix one of America’s most iconic athletes with its fastest-growing sport? The most significant press release in Major League Pickleball (MLP’s) history. In the middle of it all, was rEvolution. On the morning of September 28, news...
Principal announces new sponsorship of the Premier Hockey Federation
Global financial services leader commits to investing in women’s sports with new professional women’s hockey partnership February 2, 2022 (Des Moines, Iowa) – Principal® and the Premier Hockey Federation (PHF) today announced a new sponsorship that includes Principal...
rEvolution Scores Three Telly Awards
The Telly Awards, the world’s largest honor for video and television content, awarded rEvolution three Telly Awards for our creative and video production expertise. This year, we highlighted a variety of content – from Continental Tire’s college basketball broadcast...
rEvolution appointed as Racing League’s PR and communications agency
rEvolution, the international, fully integrated sports marketing agency, has been appointed by the Racing League – the ground‐breaking new team‐based horseracing initiative – as its PR agency to deliver PR and communications services using its specialist horseracing,...
Starting a rEvolution – The Sporting Blog interviews Merrick Haydon
rEvolution’s UK Managing Director Merrick Haydon recently had a great conversation with Oli Harris, Chief Marketing Officer at Championship Horse Racing and The Racing League, for The Sporting Blog. Their conversation begins with Merrick’s origin story getting into...
rEvolution Launches New Youth-Focused Firestarter Agency rEv YOUTH
rEvolution, the integrated global sports marketing agency, officially announces the launch of rEv YOUTH, its latest Firestarter agency dedicated to youth-focused brand campaigns. For nearly two decades rEvolution has been known for sports marketing – building...