Chipotle, DreamHack and ESL Team Up to Launch Challenger Series Esports Competition
Chipotle Mexican Grill (NYSE: CMG) today announced its official partnership with DreamHack, the premier gaming and digital lifestyle festival, and ESL, the world’s largest esports company. Already a fan favorite and staple among professional gamers, streamers and...
REV/XP in the News: Approaching Esports Marketing with ANA Magazine
Chris Warren with ANA Magazine takes a deep-dive into the abundant marketing opportunities, yet overall confusion and challenges holding brands back from effectively reaching and engaging the passionate and expanding esports fan base in his latest article,...
REV/XP News: Scump Leads Twitter’s List of “Most-Tweeted About Esports Athletes 2018”
In 2018, Twitter made more of an effort to promote gaming and esports content and coverage. The company just released its 2018 year in review report, in which Call of Duty players dominated the top ten most-tweeted about professional gamers. Even more exciting is two...
REV/XP News: OpTic Gaming Dominates at CWL Las Vegas Open
After a challenging roster transition in 2018, OpTic Gaming returned to the new Call of Duty (COD) League season in impressive form, seizing the Championship title at CWL Las Vegas this past weekend. Sweeping its rival eUnited in the Grand Final in front of a sold-out...
rEvolution in the News – Fall
rEvolution has been in the news quite a bit this fall sharing its sports marketing expertise – check out what we’ve had to say. rEvolution EVP Larry Mann shares his thoughts on NBA League Pass’ new offering for fans to pay for just the last quarter...
REV/XP Announces Re-Launch, Stays at Forefront of Esports Marketing
REV/XP, the nation’s first esports-dedicated sponsorship and brand agency, has consistently stood at the forefront of esports marketing. With a keen understanding of the fast-paced, constantly evolving space, REV/XP announces a re-launch that strategically positions...
rEvXP Announces Hiring of Bill Kenney, Director, Business Development
rEvXP, the nation’s first esports-dedicated agency, continues its expansion by hiring Bill Kenney as Director, Business Development. Based in Los Angeles, Bill is responsible for identifying and executing brand partnerships on behalf of the agency’s professional...
Sponsorship Works – But How?
Let’s talk sponsorships. Anyone involved in sports marketing has undoubtedly sat through countless conference sessions where a sponsor has trumpeted its massive ROI or a league has proudly proclaimed how “sponsor-friendly” are its fans. There are...
Toucan tames the Dragons in dramatic Den appearance
When fintech start-up Toucan was introduced to SQN (now rEvolution) by a mutual acquaintance in June last year, we began the first tentative steps to what has become a great partnership. What CEO and co-founder Matt Crate described as ‘a bit like a first date that...