Bigger Than Baseball
The day after the Cubs won the World Series, we sent Peter to Wrigleyville in search of the silly. What he found, was a neighborhood overcome by sincerity and sentimentality – at long last, Champions.
Taking Full Advantage of the World Series
With the fall classic in town, demand is high for Cubs-related entertainment as ambush marketers, official sponsors, and Wrigleyville dives all look to cash in.
The NFL has moved three teams in 15 months, and it saved the biggest for last. The Oakland Raiders have announced that in 2019 they will become the Las Vegas Raiders – relocating their storied Los Angeles-then-Bay Area franchise to the infamous desert oasis...read more
rEvolution and rEvXP have partnered with the Cynopsis World eSports Summit April 12 in New York City, continuing the brands’ commitment to the growth of eSports in the entertainment space. With the support of rEvolution, rEvXP represents eSports team OpTic Gaming and...read more
When the Bulls signed veteran guard and Chicago native Dwayne Wade last offseason, the city didn’t realize he was bringing an extravagant fashion event with him. Slated for March 19 at the Revel Fulton Market, the fifth annual A Night on the RunWade is a South Beach...read more
Our Supervisor of Public Relations and Brand Development, Evan Vladem, was on the ground in Houston for Super Bowl LI to seek out the top experiential activations. Super Bowl LI offered two official locations for brands to activate, including the ticketed NFL...read more
What is the value of creating quality content if you are lacking distribution? The answer – not much. As part of your content strategy, tapping your influencer’s community is an integral part of your distribution method, but it shouldn’t be the only one....read more