rEvolution Speaks at United Soccer Coaches Convention
This past Friday, Jan. 12, our Marketing Communications team leaders Brian Quarles and Dan Lobring demonstrated their breadth of soccer and sports marketing knowledge as speakers for the United Soccer Coaches Convention at Chicago’s McCormick Place. Invited by US...
Continental Tire agrees to multi-year extension with rEvolution
CHICAGO (November 28) – Announced Wednesday, Continental Tire and rEvolution, the global integrated sports marketing and media services agency, agreed to a multi-year extension to rEvolution’s U.S. Agency of Record status with the leading auto tire manufacturing...
Greg Rutherford discovers whether he could make it as a rower
The rEvolution UK team, SAS and British Rowing recently invited retired Olympic, World, Commonwealth and European long jump champion Greg Rutherford to test his rowing skills in the talent identification program World Class Start at British Rowing’s...
rEvolution in the News – Fall
rEvolution has been in the news quite a bit this fall sharing its sports marketing expertise – check out what we’ve had to say. rEvolution EVP Larry Mann shares his thoughts on NBA League Pass’ new offering for fans to pay for just the last quarter...
Passionate & Global – A New Era of Equestrian Fan Engagement
The World Equestrian Games™ (WEG) – held every four years, halfway between the Summer Olympic Games cycle – has been hosted in an impressive list of major international cities around the world, including Rome, The Hague and Stockholm, to name a few. In...
College Football Sponsorship – The Winning Playbook
It’s hard to believe that college football is now underway (and unfortunately for some teams, their CFP aspirations are already looking a little bleak). But no matter how your favorite team may be doing thus far, this season’s dominating ratings should not go...
The FIFA World Cup Party – Fight for your rights to work hard for you
It is just before midnight on a warm summer night when a large group of drunken and raucous Mexican fans approach some local policemen on a street in Moscow. The expressions on the Russian law enforcement officers’ faces are stern and alert, and their stance shows...
rEvolution in the News – July
rEvolution continues to make news this month, including high-profile sports marketing insight and brand activation applause. In response to Bleacher Reports’ most recent e-commerce success around its limited-edition Hip Hop x World Cup e-commerce collaboration, Senior...
rEvolution in the News – June
With the start of the 2018 FIFA World Cup this month, our deep bench of sports marketing experts shared words of wisdom with the media as it relates to the world’s most watched sporting event. Larry Mann, rEvolution’s EVP of Media and Business Development,...
A Modern Pilgrimage: European Soccer’s Renewed Quest for American Followers
There is a modern-day pilgrimage in progress in America — a phenomenon University of Michigan economics professor and co-author of “Soccernomics” Stefan Szymanski refers to with tongue-in-cheek as “colonization.” The pursuit is not of religious freedom, fertile land...