Wheels Up Makes its Le Mans Debut with United Autosports
Wheels Up touched down at the 24 Hours of Le Mans 2025 race, joining United Autosports at one of the most celebrated events in motorsport. The debut followed the May announcement of their global partnership, which gives Wheels Up members premium access to elite racing...
Beyond the Fairway: How Leading Brands Win at Golf’s Biggest Moments
This week, over 40,000 will walk the grounds of Augusta National Golf Club. The Masters isn’t just a tournament—it’s a cultural institution, defined by its legacy, prestige, and one-of-a-kind atmosphere. For brands, golf offers something rare: the chance to connect...
Reinventing Lamborghini’s Hospitality Experience
Since 2008, Lamborghini has been a valued client of rEvolution. Since Lamborghini’s hospitality services are a large part of our work, they have entrusted us with the experiential builds for their Super Trofeo Series races since the inception of their motorsport...
Web Excellence Award for Concacaf Website Build
rEvolution is honored to announce that our collaboration with Concacaf has been recognized with a prestigious Web Excellence Award. Check out our winner’s page here! Web Excellence Awards The Web Excellence Awards program chooses its winners through a meticulous...
rEvolution taps Tony Lorenz to become Global Head of Corporate Development
Lorenz brings proven leadership to accelerate rEvolution’s growth strategies as a global leader in sports marketing CHICAGO (March 2, 2022) – rEvolution, the global integrated sports marketing agency, is pleased to announce Tony Lorenz as Global Head of Corporate...
rEvolution Named as Experiential AOR for Spin Master Corp.
CHICAGO (February 4, 2020) – rEvolution, the integrated sports marketing agency, announced a multi-year experiential agency of record agreement with Spin Master Ltd. Continuing to working closely with the team within rEvolution’s youth-focused subsidiary agency rEv...
Passionate & Global – A New Era of Equestrian Fan Engagement
The World Equestrian Games™ (WEG) – held every four years, halfway between the Summer Olympic Games cycle – has been hosted in an impressive list of major international cities around the world, including Rome, The Hague and Stockholm, to name a few. In...
rEvolution’s Top 3 Takeaways From Brands That Broke Through At The CFP
After attending the “big game” or a major sporting event like the College Football Playoff, many a fan will say, “You should have been there,” as they reminisce on the often once-in-a-lifetime experience. The action, however, is not confined within the stadium....
rEvolution Firestarter RGE Expands, Opens New London Office
It’s official! RGE, the fast-growing global sporting event management agency, opened its new London office doors in January 2018. Managing director George Pollington has returned to English soil to launch a new phase in the agency’s development, stating, “We’ve seen...
Spin Master – A Toy Story
Since 2015, rEvolution has had the privilege to work closely with Spin Master in bringing to life the world of PAW Patrol for a summer road tour, growing in scale and scope each year. Originally created as a photo opportunity and toy demo tour visiting county fairs,...