rEvolution taps Tony Lorenz to become Global Head of Corporate Development
Lorenz brings proven leadership to accelerate rEvolution’s growth strategies as a global leader in sports marketing CHICAGO (March 2, 2022) – rEvolution, the global integrated sports marketing agency, is pleased to announce Tony Lorenz as Global Head of Corporate...
rEvolution Named as Experiential AOR for Spin Master Corp.
CHICAGO (February 4, 2020) – rEvolution, the integrated sports marketing agency, announced a multi-year experiential agency of record agreement with Spin Master Ltd. Continuing to working closely with the team within rEvolution’s youth-focused subsidiary agency rEv...
Passionate & Global – A New Era of Equestrian Fan Engagement
The World Equestrian Games™ (WEG) – held every four years, halfway between the Summer Olympic Games cycle – has been hosted in an impressive list of major international cities around the world, including Rome, The Hague and Stockholm, to name a few. In...
rEvolution’s Top 3 Takeaways From Brands That Broke Through At The CFP
After attending the “big game” or a major sporting event like the College Football Playoff, many a fan will say, “You should have been there,” as they reminisce on the often once-in-a-lifetime experience. The action, however, is not confined within the stadium....
rEvolution Firestarter RGE Expands, Opens New London Office
It’s official! RGE, the fast-growing global sporting event management agency, opened its new London office doors in January 2018. Managing director George Pollington has returned to English soil to launch a new phase in the agency’s development, stating, “We’ve seen...
Spin Master – A Toy Story
Since 2015, rEvolution has had the privilege to work closely with Spin Master in bringing to life the world of PAW Patrol for a summer road tour, growing in scale and scope each year. Originally created as a photo opportunity and toy demo tour visiting county fairs,...
Rolling into the EMS Summit
Spin Master is one of the top three toy companies on the planet, so it naturally turned to rEvolution when seeking an agency to carry out its vision for the 2015 PAW Patrol Tour. Three years later, the partnership is bigger and better than ever, with an expanded...
rEvolution, rEvXP partner with Cynopsis World eSports Summit
rEvolution and rEvXP have partnered with the Cynopsis World eSports Summit April 12 in New York City, continuing the brands’ commitment to the growth of eSports in the entertainment space. With the support of rEvolution, rEvXP represents eSports team OpTic Gaming and...
Our Five Favorite Experiential Activations at Super Bowl LI
Our Supervisor of Public Relations and Brand Development, Evan Vladem, was on the ground in Houston for Super Bowl LI to seek out the top experiential activations. Super Bowl LI offered two official locations for brands to activate, including the ticketed NFL...
rEvolution in the Great White North: Activating at MLS Cup 2016
The bitter cold couldn’t stop 36,000 raucous MLS fans from supporting Toronto FC at their biggest match in club history at MLS Cup this past Saturday night. Even though temperatures were predicted to be around just 20 degrees (or -6 degrees, in the chosen scale of...
