rEvolution fundraises in memory of Rod Kohler
Ride 100 Our late Director, Rod Kohler, was always one to push people to their limits, in a good way! Even when Rod was diagnosed with pancreatic cancer, he still took part in one of the hardest UK marathons, putting us all to shame! This inspired me to enter the Ride...
How to Make Noise at Summer Music Festivals
Two years after attending Lollapalooza 2016, I still have my State Farm fanny pack and am forever grateful to Cottonelle for providing ponchos and wipes to combat the horrible weather. When done right, brands can make a lasting impression on festival attendees. While...
Chipotle, DreamHack and ESL Team Up to Launch Challenger Series Esports Competition
Chipotle Mexican Grill (NYSE: CMG) today announced its official partnership with DreamHack, the premier gaming and digital lifestyle festival, and ESL, the world’s largest esports company. Already a fan favorite and staple among professional gamers, streamers and...
USWNT’s Alex Morgan Headlines Continental Tire Soccer Series
Following the success of last year’s spots, rEvolution produced the second series of Continental Tire’s American soccer story campaign, featuring USWNT’s Alex Morgan, “Tifo Queen” Vera Zeigler and D.C. United midfield playmaker Russell Canouse....
rEvolution Lands Spot on Hashtag Sports Engage 150 List
The inaugural 2019 Hashtag Sports Engage 150 recognizes those agencies shattering the “status quo in sports-led content, campaigns, and experiences and establishing new rules of engagement.” On the lookout for agencies excelling in consumer engagement, our...
rEvolution Welcomes Nathalie de Regt and George Gilmore
At rEvolution, we are expanding our international sports marketing presence with the hiring of two new team members for our London office. Nathalie de Regt joins as Business Director of Research, and George Gilmore joins as Business Director. “Last year, rEvolution...
REV/XP in the News: Approaching Esports Marketing with ANA Magazine
Chris Warren with ANA Magazine takes a deep-dive into the abundant marketing opportunities, yet overall confusion and challenges holding brands back from effectively reaching and engaging the passionate and expanding esports fan base in his latest article,...
500 days until Tokyo 2020: legendary coach Gröbler lauds role of data analytics in British Rowing’s Olympic preparations
SAS, the Official Analytics Partner for British Rowing, was exclusively invited to a British Rowing Men’s winter training camp in Avis, Portugal in February 2019. With rEvolution’s help, SAS hosted a lucky handful of media to attend the training and see...
rEvolution Proudly Sponsors Lincoln College Rowing
rEvolution’s Chief of Staff Darren Marshall takes great pride in his Lincoln College of the University of Oxford crew days – a time when his love for the passion and tribal camaraderie that make sports so unique really took hold. A few years ago, he discovered the...
REV/XP News: Scump Leads Twitter’s List of “Most-Tweeted About Esports Athletes 2018”
In 2018, Twitter made more of an effort to promote gaming and esports content and coverage. The company just released its 2018 year in review report, in which Call of Duty players dominated the top ten most-tweeted about professional gamers. Even more exciting is two...
