College Football is Back
College football is officially back. The Power 5 have all returned – ACC, SEC, Big 10, Big 12 and Pac-12 – with some seasons underway and others preparing to kick off soon with abbreviated formats. What does this mean for media strategies for brands? Following a...
rEvolution Hires Chris Mann as SVP of REV/XP, Gaming and Esports
rEvolution, the global integrated sports marketing agency, is pleased to announce the hiring of Chris Mann as its new SVP of REV/XP, rEvolution’s global gaming and esports specialty division that currently manages Chipotle’s gaming and esports portfolio, including its...
rEvolution Hires Liz Panich as Vice President of Client Services
rEvolution, the global integrated sports marketing agency, is pleased to announce the hiring of Liz Panich as its new Vice President of Client Services. Panich will play an integral part in further fostering strong and meaningful relationships with current and new...
rEvolution Shortlisted for Hashtag Sports Awards
rEvolution is named a finalist of the 2nd Hashtag Sports Awards Presented by Budweiser. The award recognizes the most effective fan engagement campaigns in the sports business. This year, Hashtag Sports is recognizing rEvolution for two of our 2019 campaigns within...
First Tee – Greater Chicago Continues to Empower Chicago Youth
At rEvolution, we strongly believe in First Tee – Greater Chicago’s mission to positively impact the lives of young people from all backgrounds and neighborhoods through the game of golf – providing opportunities to learn valuable life skills that will help them...
Continental Tire Joins MLS for 7th Annual Kick Childhood Cancer Campaign
Just announced this morning with SportsBusiness Journal, rEvolution’s longtime client partner Continental Tire is teaming up with MLS WORKS for its 7th annual Kick Childhood Cancer campaign as part of Childhood Cancer Awareness Month. The initiative brings all...
Farmer John Partners with LAFC’s Max Bretos to Serve Local Community
To support Farmer John’s “Thank You Tour,” LAFC broadcaster Max Bretos was on the ground at Los Angeles Regional Food Bank this past week donating nearly 700,000 servings of protein and helping to serve free lunch to all food bank employees. As such, the event was...
A New Chapter for Women’s Soccer
On June 27, the National Women’s Soccer League (NWSL) became the first U.S. team sports league to make its return to play with the Challenge Cup. One month and 23 games later ― and despite the absence of WNT standouts Megan Rapinoe, Tobin Heath and Christen Press ―...
rEvolution Makes Event Marketer’s 2020 IT List, Again
rEvolution takes a spot on the coveted Event Marketer 100 IT List yet again, this year for its work in sponsorship activation, influencer programs and virtual events. The award recognizes event agencies of the year representing creative culture, innovative thinking...
New Lucas Oil TV Spots: Making Serious Products Without Taking Itself Too Seriously
rEvolution partnered with Lucas Oil to produce two commercial spots highlighting its state-of-the-art marine and non-marine products. The goal: make something seriously funny using big fishing personalities – Mark Rose and Andy Montgomery – who also take their marine...
