How Technology is Reshaping Motorsport Partnerships
A look under the hood at rEvolution Reading Quickstrike Event Series Panel As Formula One enters its traditional summer break, we’re excited to reflect on last month’s successful Quickstrike Event Series panel held at rEvolution’s Reading office. Since its...
End to End: Inside the AWS London Drive your Data Experience
Formula 1 is perpetually evolving – much like the technology powering the sport. From hybrid power units to advanced aerodynamics, every aspect of a Formula 1 car exemplifies human progression and ingenuity. Innovations like generative AI, machine learning, and data...
Revving Up for BlackBook Motorsport Forum
rEvolution’s Chris Hughes to moderate the ‘Navigating Motorsport as a Brand’ session On April 25th, rEvolution will proudly serve as a gold partner for the 10th annual Blackbook Motorsport Forum. The forum, set to take place at The Kia Oval in London, United Kingdom,...
How Common Grassroot Narratives are Shaping Soccer’s and Pickleball’s Professional Leagues
The following excerpt originally appeared on The Kitchen Pickleball. To read the full article, click here. At first glance, soccer and pickleball couldn’t be more different. Soccer’s history dates back thousands of years to the Han Dynasty; pickleball was invented...
Insights From the IMSA Technology Forum Powered by rEvolution
Set against the backdrop of the 2024 Rolex 24 At Daytona, the inaugural IMSA Driving Innovation Technology Forum, powered by rEvolution, saw speed and precision converge in a transformative gathering united by a passion for motorsports and technological advancements. ...
EVP Julie Barnard asks: does racing still improve the breed?
Racing has always placed extraordinary demands on drivers and machinery: that’s what is so compelling about it. The first time he heard about the Le Mans 24 Hours, a famous engineer declared, “I think the whole thing is crazy. Cars aren’t designed to stand that sort...