Sunday Sitdown – John Rowady
Sun-Times feature interview with rEvolution president and founder John Rowady. “I felt a business model that delivered sports marketing experts and high-end marketing and media services to corporations would create a new business sector. Succeeding is rooted in...
How We Helped America’s Cup Make History in Our Own Backyard
When we first started planning for the Chicago stop of the Louis Vuitton America’s Cup World Series with partners like the Chicago Match Race Center, Navy Pier and the Chicago Sports Commission more than 18 months ago, there were certainly questions. One. Would it...
rEvolution, rEvXP Partner with Cynopsis Sports Biz & eSports Summits
rEvolution and rEvXP have teamed with Cynopsis Sports, the leading daily publication for sports media executives, to assemble an unrivaled panel of sports business and eSports thought leaders in all aspects of business and within the emerging global sporting category....
Chicago Fire Hit the Lake in Anticipation of America's Cup
Massive crates carrying the 66 foot wings of six AC45 catamarans are carefully being dropped at Navy Pier today. The drop marks one of the many tedious steps to have America’s Cup racing underway for the first time ever on fresh water in the event 165-year history....
May MediaPost // Best Practices In Experiential Marketing
In this month’s MediaPost column, just ahead of a summer full of marquee sporting events and music festivals, Brian turns his pen’s focus to experiential marketing. Here at rEvolution, we have a saying about activation – don’t just take brands...
A Month Without DVR’s – Why Marketers Love February
In this month’s guest MediaPost column, rEvolution takes a look at why February is a favorite for marketers. Full article here.
More Awards for rEvolution + Chipotle
We’re bringing hardware back from San Francisco! Last night, Chipotle and rEvolution won a Silver EX Award for the category of Best Activation of a Sports Sponsorship. The winning campaign? The Chipotle MLS Homegrown Game, the crown jewel of their MLS partnership....
