Playing the Long Game
EVP Linden White discusses how longevity is the strategic advantage when it comes to any partnership. Continental Tire recently announced a multi-year extension of its partnership with Major League Soccer—a milestone that will mark 20 years of collaboration between...
Major League Soccer and Continental Tire Announce Multi-Year Partnership Renewal
Longstanding League Partner Inks Renewed Deal – Furthering its Commitment to Soccer and Elevating MLS as Cornerstone of Continental’s U.S. Sports Portfolio NEW YORK (May 20, 2025) -Continental Tire and Major League Soccer (MLS) announced today a multi-year extension...
Wheels Up Names rEvolution as Agency of Record for Brand Experiences
A strategic partnership to develop best-in-class experiences for Wheels Up fliers. Chicago, IL., March 24, 2025 – rEvolution, a global leader in sports marketing, has been named the Agency of Record (AOR) for brand experiences by Wheels Up, one of the world’s leading...
rEvolution Sponsors Campaign of the Year at the FEVO Sport Industry Awards 2025
Sport Industry Group is delighted to welcome sports marketing agency rEvolution as an Official Partner to the FEVO Sport Industry Awards. Founded in 2001, rEvolution is a leading brand-focused sports marketing agency serving at the intersection of brands,...
rEvolution and Blueprint Sports Form Strategic Partnership
rEvolution and Blueprint Sports Form Strategic Partnership to Maximize NIL Opportunities for Student-Athletes Collaboration offers brands and academic institutions an innovative, comprehensive approach to navigating the rapidly evolving NIL landscape Chicago and Las...
rEvolution Acquires WePlay, Expanding Global Reach and Capabilities
Transformative Acquisition Enhances Comprehensive Sports Media Solutions and Digital Analytics, Generating Millions In New Revenue for Rights Holders Chicago and London, September 26, 2024 – rEvolution, the global leader in sports marketing, is proud to announce its...
Championing Gaming Culture: Chipotle and rEvolution at EVO 2024
Every year, the Fighting Game Community (FGC) comes together at EVO, the world’s premier fighting game tournament. Held from July 19-21, 2024, at the Las Vegas Convention Center, EVO 2024 brought the intensity of competitive gaming to life. Players, fans, and creators...
The Perfect Approach: Capgemini’s Ryder Cup Success
The Perfect Approach: Capgemini’s Ryder Cup Success How a Strategic Ad Spot Transformed Brand Perception Globally THE PROJECT As part of their 7-year partnership with Ryder Cup, Capgemini tapped rEvolution to elevate their global brand perception for 2023....
End to End: Inside the AWS London Drive your Data Experience
Formula 1 is perpetually evolving – much like the technology powering the sport. From hybrid power units to advanced aerodynamics, every aspect of a Formula 1 car exemplifies human progression and ingenuity. Innovations like generative AI, machine learning, and data...
J.Lindeberg Joins The rEvolution Team
J.Lindeberg Joins The rEvolution Team Global fashion and lifestyle brand expands its influence in the world of golf as the Official Clothing Supplier of the DP World Tour FOR IMMEDIATE RELEASE Chicago, Ill., July 16, 2024 – rEvolution, the global leader in sports...
