College Football is Back
College football is officially back. The Power 5 have all returned – ACC, SEC, Big 10, Big 12 and Pac-12 – with some seasons underway and others preparing to kick off soon with abbreviated formats. What does this mean for media strategies for brands? Following a...
LeadersWeek.direct/ Returns October 5 – 8
LeadersWeek.direct/ returns this 5 – 8 October to bring senior executives from the worlds of sport and entertainment together, while the industry works to rebuild. Growing from its first digital event this past May, LeadersWeek.direct/ will host three content...
First Tee – Greater Chicago Continues to Empower Chicago Youth
At rEvolution, we strongly believe in First Tee – Greater Chicago’s mission to positively impact the lives of young people from all backgrounds and neighborhoods through the game of golf – providing opportunities to learn valuable life skills that will help them...
Continental Tire Joins MLS for 7th Annual Kick Childhood Cancer Campaign
Just announced this morning with SportsBusiness Journal, rEvolution’s longtime client partner Continental Tire is teaming up with MLS WORKS for its 7th annual Kick Childhood Cancer campaign as part of Childhood Cancer Awareness Month. The initiative brings all...
A New Chapter for Women’s Soccer
On June 27, the National Women’s Soccer League (NWSL) became the first U.S. team sports league to make its return to play with the Challenge Cup. One month and 23 games later ― and despite the absence of WNT standouts Megan Rapinoe, Tobin Heath and Christen Press ―...
Merrick Haydon & Equestrian Sports: “Creativity, innovation and originality will win through”
Merrick Haydon, the managing director of rEvolution London, was appointed deputy media manager for equestrian sports for Tokyo 2020 and still hopes he gets the chance to experience “Tokyo 2020 +1”. While 2020 was going to be rEvolution’s biggest year yet, everything...
First Tee Greater Chicago Hits the Course with Luke Donald
At a time when most youth sports programming is still on pause, First Tee Greater Chicago, a youth development organization dedicated to teaching golf and life skills to young people aged seven to 18, has been one of the first programs to safely resume in-person...
Pride is never over – five ways to stay involved
Pride is never over – here are five ways that you can stay involved year round. 1. Listen – A few podcasts featuring LGBTQ+ voices that offer insight and perspective, giving listeners a space to learn and recognize ways in which they can support the...
An update on Mental Health Support at rEvolution
This week is Mental Health Awareness Week and never has it had more significance than in our coronavirus lockdown world of 2020. 60% of the UK workforce is currently working from home and this brings numerous, well-publicised challenges. Whether it be trying to...
Leaders gears up to host sports industry via new online event – LeadersWeek.direct/
Unable to bring the global sports industry together in New York this May due to the current pandemic, Leaders is proud to introduce LeadersWeek.direct/, a platform for global sport industry leaders to come together at a time when the world must stay apart. The online...
