rEvolution and rEvXP have teamed with Cynopsis Sports, the leading daily publication for sports media executives, to assemble an unrivaled panel of sports business and eSports thought leaders in all aspects of business and within the emerging global sporting category. The events will be held on Wednesday, June 22 (Cynopsis Sports Business Summit with rEvolution) and Thursday, June 23 (Cynopsis eSports Conference with rEvXP) in New York City.

The Cynopsis eSports Conference will focus on authentically marketing the space, especially for non-endemic brands and advertisers, and will feature industry leaders from brands, professional teams, publishers and leagues. Discussion will cover the exploding world of competitive gaming and offer tactics for monetizing the global eSports audience, which is expected to exceed 145M by 2017.

The inaugural Cynopsis eSports Conference will feature keynotes and panel discussions on key topics such as how eSports is changing media, birth of the ELEAGUE, marketing authentically to gamers and fans by targeting the millennial audience (who make up 57% of US eSports fans), eSports trends (presented by Nielsen,) as well as strategies for working with other influencers and celebrities in the space.

The June 23 Conference will feature a lineup of executives from notable companies, brands and teams, including Turner Sports, OpTic Gaming, ESL, PepsiCo, Twitch, Yahoo eSports, Facebook, rEvXP, The Drone Racing League, GameCo, eGames, Machinima, Genius Sports, Magid and Sportradar. Attendees will include non-endemic brand executives and marketers, potential team owners, executive leaders from agencies, content creators, sales-team executives, media buyers, online startups, digital-services providers, and publishers.

The Cynopsis eSports Conference, sponsored by rEvXP and Magid, will be held at Three Sixty° (10 Desbrosses Street, New York, NY 10013). Registration is $795 per person, $745 for groups (3 or more) or a table of 10 for $715 per person. For more details, go to http://www.cynopsisesportsconference.com.

About Cynopsis Media

Cynopsis Media is what the TV industry reads first every day. The Cynopsis Media family of products includes the media industry’s most-read daily, Cynopsis, plus sister dailies Cynopsis Digital and Cynopsis Sports, the Cynopsis Jobs board and special reports. Serving TV, agency and brand professionals, Cynopsis Media produces conferences, webinars, and awards programs that are second to none. Find out more at cynopsis.com.