rEvolution, the integrated sports marketing agency, further invests in its commitment to be global industry leaders with the hiring of Matthew Carle, Executive Vice President of Development.

Carle is responsible for rEvolution’s enhanced global sales group, a team uniquely skilled and resourced to expand the agency’s client roster through integrated impact strategies and responsive service to clients. Carle’s addition to the team builds upon rEvolution’s exceptional year of global expansion, including a new headquarters in Chicago’s Fulton Market, a London agency acquisition and the recent launch of rEv YOUTH, a new youth-dedicated subsidiary agency alongside REV/XP and RGE.

“I’ve been extremely fortunate to have worked beside some incredible clients, agency partners and colleagues to support creation and delivery of effective campaigns for many brands throughout my career,” said Carle. “Joining rEvolution, I am excited to work alongside such a talented team and bring the agency’s unique vibrancy and integrated capability set to an even larger clientele. The work that is created at rEvolution is special. Clients appreciate our attentiveness and the positive impact on their business and day-to-day.”

With 18 years of industry and holding company experience, Carle has shown exceptional expertise in attracting and expanding business, working closely with companies such as Verizon, KraftHeinz, Citibank, Walmart, New Balance, Nestle and Heineken. Carle is based in the East Coast and reports directly to John Rowady, rEvolution’s President & Founder.