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Larry Mann // EVP


A sports media veteran and the first hire under John Rowady, Larry Mann joined rEvolution in 2002 after building his career at ESPN and Fox Sports. Since then, he’s been a driving force behind rEvolution’s media capabilities—leading the rEvolution Sports Network, a one-of-a-kind model that gives media agencies access to premium college football and basketball.

Larry has played a key role in shaping impactful campaigns for clients including Discover, Northwestern Mutual, and Polaris. He brings a sharp point of view, deep industry knowledge, and a relentless commitment to results.

A proud UNC grad and die-hard Tar Heels fan, Larry balances his passion for sports with raising four kids—all while staying sharp and steady in a fast-moving media landscape.

Larry’s Top three Favorite Things About Tar Heel Basketball
  1. The 2005 National Championship over Illinois… ’nuff said
  2. The thorough demolition of Michigan State in Detroit for North Carolina’s fourth National Championship
  3. Everything Dean Smith stands for – he was a legend on and off the court

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