May 3, 2016 | Creative, Culture, Event Marketing, rEvolution News
In this month’s MediaPost column, just ahead of a summer full of marquee sporting events and music festivals, Brian turns his pen’s focus to experiential marketing. Here at rEvolution, we have a saying about activation – don’t just take brands to the event, make brands the event. What does that mean, exactly? Find out for […]
Mar 22, 2016 | Culture, Event Marketing, For Fun, Lifestyle, Media, Music, Sponsorship
If you were at Ultra Music Festival in Miami, you’re probably still trying to recover. Your ears are still ringing from three, jam-packed days of blaring techno music. Your eyes are starting to adjust from the ridiculous strobe lights. Your wallet is depleted after that $300 three-day wristband. Although a little FOMO may have come […]
Jan 20, 2016 | Event Marketing
It’s official. After much speculation and debate, the NFL announced the nearly unanimous vote approving the St. Louis Rams to make the move back to Los Angeles. Of course with a new team must come a brand new facility, and owner Steve Kroenke already has his eyes set on the crown jewel of this deal […]