Sport sponsorship is a way for brands to connect with consumers in a way many other sponsorship avenues can’t. Our own Matt Kiernan, Associate Director at rEvolution, wrote a guest piece for the Sport Industry Group that explores how and why best practice B2B sponsorships provide an effective way for brands to touch their focused target audiences and drive business results. Read the full column here.
Other recent rEvolution in the news highlights include:
- Brian Quarles spoke to Morning Consult about the upcoming Qatar World Cup
- Dan Lobring spoke to American Banker about recent trends in the banking category and sponsorships in Major League Baseball
- rEvolution’s experiential campaign for Discover was featured in ANA Magazine
