The French Professional Football League (LFP) Announces Plans to Expand Marketing Efforts of Ligue 1 Uber Eats in the U.S.
Partnership with rEvolution designed to maximize the league’s exposure and drive U.S. fandom CHICAGO and PARIS – (Wednesday, May 10, 2023) – Ligue 1 Uber Eats, one of Europe’s most prominent football leagues, featuring global stars such as Kylian Mbappe, Neymar...
rEvolution Names Justine Fedak as Chief Client Officer
Former CMO Justine Fedak joins global sports marketing agency to lead its integrated client services team CHICAGO (APRIL 17, 2023) rEvolution, the global integrated sports marketing agency, is pleased to announce the hiring of Justine Fedak as its Chief Client...
American Family Insurance Expands Soccer Footprint with Three New Club Partnerships for 2023 MLS Season
Multi-Year Deals with Colorado Rapids, Seattle Sounders FC, and St. Louis CITY SC Highlight Commitment to Communities and Fans Across the Country MADISON, Wis., April 5, 2023 – American Family Insurance today announced multi-year partnerships with the Colorado Rapids,...
rEvolution taps Tony Lorenz to become Global Head of Corporate Development
Lorenz brings proven leadership to accelerate rEvolution’s growth strategies as a global leader in sports marketing CHICAGO (March 2, 2022) – rEvolution, the global integrated sports marketing agency, is pleased to announce Tony Lorenz as Global Head of Corporate...
rEvolution Development League: A New Kind of Internship Program
rEvolution has held its internship program, the Development League, to the highest standard, particularly in the past few years. When Covid-19 forced the company into a remote workforce in March, it became uncertain how to hold an effective internship program. As the...
It’s a different ball game, but we’re all still fans
By: Steve McNelley, SVP, Consulting & Integrated Client Services, rEvolution Sports may have drastically changed these past few weeks, but what we love about them hasn’t faded (nor will it). We still take pride in wearing our team and player jerseys; we revel in...
New Continental Commercial Shows Horse’s Journey to Mascot Greatness
This 2019-20 college basketball season, Continental continues to build national brand awareness through entertaining commercial content hit home by 17 college basketball halftime dunk shows across the country, and all starring the fan-favorite Continental horse...
rEvolution Hires Steve McNelley as Senior Vice President of Consulting
rEvolution, the global integrated sports marketing agency, is pleased to announce the hiring of Steve McNelley as its new Senior Vice President of Consulting. McNelley will play an integral part in fully realizing rEvolution’s vision to be a leader in global sports...
Rugby Union’s greatest ever scandal?
One of the most controversial stories in English rugby history was revealed when, following a seven-month investigation, European and English rugby union champions Saracens received a 35-point deduction and a £5.36 million fine for breaching salary cap regulations...
rEvolution in the News // November
rEvolution landed a few media mentions over the past few weeks – take a look: ‘There was no accountability’: What went wrong for The Players’ Tribune – Digiday Upon exploring what may have gone wrong with Derek Jeter’s The Players’...