Wickets in America: Key Lessons from the ICC Men’s T20 World Cup 2024
In this article, Joe Langsworthy, Senior Account Manager at rEvolution, considers how the USA’s first major cricket tournament can retain fan attention ahead of LA 2028 after the global competition welcomed the world’s best cricketers to American shores back in June....
Insights from Soccer’s Biggest Summer (Yet)
Insights from Soccer’s Biggest Summer (Yet) As the summer soccer season surged forward from continental competition to the Olympics, the Leagues Cup, and an insane slate of clubfriendlies across the U.S., rEv United brought together top soccer marketing leaders for...
A SUMMER OF REVOLUTION
Industry Impact from Chicago to Singapore This summer, rEvolution has delivered significant milestones, from events in Reading and Chicago to our most recent office opening in Singapore. On July 11, rEvolution celebrated its new APAC office in Singapore by showcasing...
Championing Gaming Culture: Chipotle and rEvolution at EVO 2024
Every year, the Fighting Game Community (FGC) comes together at EVO, the world’s premier fighting game tournament. Held from July 19-21, 2024, at the Las Vegas Convention Center, EVO 2024 brought the intensity of competitive gaming to life. Players, fans, and creators...
HOW TECHNOLOGY IS RESHAPING MOTORSPORT PARTNERSHIPS
A look under the hood at rEvolution Reading Quickstrike Event Series Panel As Formula One enters its traditional summer break, we’re excited to reflect on last month’s successful Quickstrike Event Series panel held at rEvolution’s Reading office. Since its...
The Perfect Approach: Capgemini’s Ryder Cup Success
The Perfect Approach: Capgemini’s Ryder Cup Success How a Strategic Ad Spot Transformed Brand Perception Globally THE PROJECT As part of their 7-year partnership with Ryder Cup, Capgemini tapped rEvolution to elevate their global brand perception for 2023....
THE RACING LINE: On Track To Win Hearts and Minds
At this year’s Monterey Car Week, learn from industry pioneers about racing’s legacy, innovation, and fan engagement strategies. To RSVP for ‘The Racing Line’ forum at Monterey Car Week, click here. rEvolution is thrilled to announce our...
Discover Renews Partnership with Big Ten Conference and Big Ten Network
BTN Communications, July 22, 2024 The Big Ten Conference and Big Ten Network (BTN) today announced the multi-year renewal of Discover® as the Official Credit Card of the Big Ten Conference. As part of the renewal, Discover will become the first-ever title sponsor for...
End to End: Inside the AWS London Drive your Data Experience
Formula 1 is perpetually evolving – much like the technology powering the sport. From hybrid power units to advanced aerodynamics, every aspect of a Formula 1 car exemplifies human progression and ingenuity. Innovations like generative AI, machine learning, and data...
J.Lindeberg Joins The rEvolution Team
J.Lindeberg Joins The rEvolution Team Global fashion and lifestyle brand expands its influence in the world of golf as the Official Clothing Supplier of the DP World Tour FOR IMMEDIATE RELEASE Chicago, Ill., July 16, 2024 – rEvolution, the global leader in sports...
