Championing Gaming Culture: Chipotle and rEvolution at EVO 2024
Every year, the Fighting Game Community (FGC) comes together at EVO, the world’s premier fighting game tournament. Held from July 19-21, 2024, at the Las Vegas Convention Center, EVO 2024 brought the intensity of competitive gaming to life. Players, fans, and creators...
REV XP PRESENTS – Sajam & Scott Robinson
REV XP Presents – A conversation with Sajam & Scott Robinson rEv/XP Presents returns to deep dive into Chipotle’s massive fighting game campaign. Chipotle’s Director of Brand Partnerships, Scott Robinson, is joined by top FGC creator Sajam and rEv/XP’s Chris Mann....
LEVEL UP: Chipotle’s Gaming Revolution
LEVEL UP: Chipotle’s Gaming Revolution Heading into 2023, Chipotle had already established itself as a top nonendemic brand in gaming. With years partnering with top creators and orgs along with many first of their kind activations, Chipotle sought to find white...
Unwrapping Chipotle’s TEKKEN 8 Partnership
rEvolution experts explore real value and exclusivity in gaming culture On April 8, Chipotle amplified its commitment to the Fighting Gaming Community (FGC) with its announcement as the official partner of TEKKEN 8, which will see the legendary fighting game...
Evo 2023: Chipotle Reigns as the Title Sponsor
Evo 2023: Chipotle Reigns as the Title Sponsor, Fueling the Fighting Game Community The Evolution Championship Series, popularly known as Evo, has been an annual esports extravaganza dedicated to fighting games since its beginning in 2002. This prestigious event...
Chipotle Challenger Series Takes Esports to the Next Level
Chipotle Challenger Series On July 6th, Chipotle, supported by REV/XP, hosted the finals of the Chipotle Challenger Series, featuring the recently released and highly popular Street Fighter 6 as the title game. With an astounding 471 teams competing in the...
Chipotle and Continental Tire Dominate the Viddy’s
THE VIDDY AWARDS Celebrating its 28th year, The Viddy Awards acknowledge the outstanding achievements in the creation, production, and delivery of video content. As one of the longest-standing and highly regarded awards programs in the industry, Viddy aims to honor...
rEvolution Sweeps at Telly Awards 2023
rEvolution is honored to announce that three of our campaigns from 2022 won four Telly Awards! The Telly Awards The Telly Awards annually highlights outstanding achievements in television and video production across various platforms. With participation from all...
MoneyGram Haas F1 Team and Chipotle Mexican Grill announce new partnership
MoneyGram Haas F1 Team today announced a new partnership with Chipotle Mexican Grill (NYSE:CMG), ahead of the 2023 FIA Formula 1 World Championship. The Chipotle Mexican Grill logo will feature on both the nose and side of the VF-23, racesuits of MoneyGram Haas F1...
rEvolution Recognized on Chief Marketer Top Marketing Agencies of 2021
rEvolution continues to be recognized as one of the marketing industry’s best agencies in brand engagement and activation, securing its place as one of Chief Marketer’s Top Marketing Agencies of 2021. This year, rEvolution was applauded for its work on Continental...