rEvolution continues to make news this month, including high-profile sports marketing insight and brand activation applause.
- In response to Bleacher Reports’ most recent e-commerce success around its limited-edition Hip Hop x World Cup e-commerce collaboration, Senior Vice President of Creative Brian Quarles told Digiday, “These kinds of collaborations will get more common in years to come, but not every publisher is as well positioned to take advantage.” See what he means in the full article, “Bleacher Report inches into commerce with a capsule collection.”
- Our 2017 PAW Patrol Roll Patrol Road Tour takes the number one spot on Eventbrite’s list of “7 Event Content Marketing Campaigns that Created a Buzz.” Vice President of Marketing Communications Dan Lobring went on the record to discuss rEvolution’s strategic PR approach, from local mommy blogger partnerships to a spot on “The Ellen Show.”