rEvolution, the global integrated sports marketing agency, is pleased to announce the hiring of Shannon McFarland as its new Senior Vice President, Head of Human Resources. McFarland will be instrumental in attracting top talent to rEvolution, as well as facilitating the continued growth of the award-winning agency team as it looks to realize the agency’s vision to be the leader in global sports marketing.
“At rEvolution, we find ourselves poised for great growth and innovation as the largest, global independent sports marketing agency,” said John Rowady, President & Founder, rEvolution. “Shannon’s addition to the team will prove invaluable as we continue to attract the best talent and leadership to deliver best-in-class work both for our existing and new client partners.”
McFarland brings a wealth of HR and agency experience in building high-functioning HR departments, teams and programs. She will be responsible for implementing talent management strategies that span recruitment, training, employee engagement and career development across rEvolution’s global offices and service departments with the goal of driving exceptional business results.
“The opportunity to join rEvolution with all its momentum as it nears its 20th anniversary was really exciting to me,” said McFarland. “The team, its client partners and the innovative work they deliver is inspiring, and it’s going to be a lot of fun to dive in and prepare the agency for this new growth phase.”
McFarland has spent her career at large creative and media agencies, including 16 years with Leo Burnett and four with Mindshare before joining rEvolution. She has extensive experience effectively managing resource demands during phases of agency growth and establishment as well as providing valuable leadership to cross-functional departments and service teams. McFarland received her Master of Arts in Industrial and Organizational Psychology at The Chicago School of Professional Psychology. She works out of rEvolution’s global headquarters in Chicago.