rEvolution has hired Mike Hormuth as Senior Director of the Marketing Communications group.
A former rEvolution teammate, Hormuth returns and brings with him a wealth of marketing expertise, particularly in strategy, content marketing and campaign development. He will work closely with the Marketing Communications team, identifying prospects’ needs to facilitate new business opportunities and ensure unequivocal success in the pursuit of winning and delivering exceptional, world-class campaigns for clients.
Prior to re-joining rEvolution, Hormuth spent nearly 13 years at Intersport, with the bulk of his time in a marketing and strategy leadership role. There, he developed integrated marketing strategies that connected an exceptionally diverse range of brands to fans of the NFL, MLB, NCAA, motorsports, high school sports, esports and more.
Hormuth first cut his teeth in the sports marketing industry working in a sales/marketing role for the Arena Football League’s Grand Rapids Rampage – where he helped the franchise fill the house for more than half of its home games despite a previous three-year stretch without a single sell out. Hormuth attended the University of Notre Dame, earning his Bachelor’s degree in Marketing.