rEvolution in Sports and In Style with StockX
It’s impossible to separate sports from pop culture and fashion anymore – they’re one in the same. Nowhere is that clearer than in the world of luxury sneakers and streetwear, and nowhere is the scale of the business surrounding them clearer than the online...
What We’re Watching: “Sunderland ‘Til I Die”
Most sports documentaries deal with either triumph or tragedy. “Sunderland ‘Til I Die” isn’t like most sports documentaries. The first episode brings viewers into a church, where a pastor is leading his congregation in a plea to higher powers to help them “understand...
Our Pitch Deck Writer Reviews the Pitch Deck for Fyre Festival
By now you’ve heard of Fyre Festival – the Ja Rule-affiliated-and-thus-probably-doomed-from-the-start islandic music festival experience that promised to reinvent the way that humanity perceives of both music and islands. The festival, as we all know by now, never...
Is Content Still King When Everything Is Content?
For this month’s MediaPost, Brian (rEvolution’s SVP, Creative) wrote a column revisiting the old adage that “Content Is King” and how that might have changed now in an age when everyone is making content, and has their own publishing platform...
Continental Tire and Dan Patrick Team Up for “Ode to Basketball”
Continental Tire has released new commercials featuring Dan Patrick to kick off the 2017 college basketball season. The ads, debuting today, will air nationally during college basketball games across FOX and ESPN with distribution on five regional sports networks....
Bigger Than Baseball
The day after the Cubs won the World Series, we sent Peter to Wrigleyville in search of the silly. What he found, was a neighborhood overcome by sincerity and sentimentality – at long last, Champions.
The Case for the Bandwagon
Most sports fans don’t choose their favorite team. They’re born, through no fault of their own, in a hospital close to a team that sucks at a sport they’ll like. From then on, that’s their team. For better or worse. And if you should ever let them know that you like...
Attention College Seniors and Recent Grads!
rEvolution is excited to announce a new apprenticeship program available to college seniors, grad students, and recent graduates looking to get their foot in the door of the ultra-competitive sports marketing industry. As an apprentice, you’ll be a trusted...
rEvolution Team Up with Kobe + D-Wade at Sports Summit
rEvolution has partnered with Variety as the marketing and media partner ahead of their inaugural Variety and Sports Illustrated Sports & Entertainment Summit on July 14 in LA. The conference will bring together some of the brightest minds, biggest names (such as...
rEvolution, rEvXP Partner with Cynopsis Sports Biz & eSports Summits
rEvolution and rEvXP have teamed with Cynopsis Sports, the leading daily publication for sports media executives, to assemble an unrivaled panel of sports business and eSports thought leaders in all aspects of business and within the emerging global sporting category....