rEvolution UK sets up new HQ in London’s iconic South Bank

rEvolution UK sets up new HQ in London’s iconic South Bank

Founded in 2004, Revolution Sports Marketing Group – a global integrated sports and lifestyle marketing agency – has come a long way since its relatively humble beginnings from a small office on the Duke of Norfolk’s farm estate in the quintessentially picturesque town of Arundel in West Sussex. On reflection, the fledgling but ambitious agency […]

rEvolution Hires Matthew Carle, New EVP of Development

rEvolution Hires Matthew Carle, New EVP of Development

rEvolution, the integrated sports marketing agency, further invests in its commitment to be global industry leaders with the hiring of Matthew Carle, Executive Vice President of Development. Carle is responsible for rEvolution’s enhanced global sales group, a team uniquely skilled and resourced to expand the agency’s client roster through integrated impact strategies and responsive service […]

Context is King when Measuring Sponsorship

Context is King when Measuring Sponsorship

I’m not here to convince you to measure sponsorship. There is a stack of season and event recap PowerPoints piling up on your desk and inbox. Your company’s brand team has identified its target market; the research team has a brand tracker in place to monitor KPIs; and the digital & social team keep showing […]

rEvolution Launches New Youth-Focused Firestarter Agency rEv YOUTH

rEvolution Launches New Youth-Focused Firestarter Agency rEv YOUTH

rEvolution, the integrated global sports marketing agency, officially announces the launch of rEv YOUTH, its latest Firestarter agency dedicated to youth-focused brand campaigns. For nearly two decades rEvolution has been known for sports marketing – building industry-leading integrated programs that get to the heart of fans’ passions. Sometimes this has meant crafting programs around music […]

Continental Tire: A true U.S. Women’s National Team fan

Continental Tire: A true U.S. Women’s National Team fan

FORT MILL, S.C. (June 5, 2019) – With the U.S. Women’s National Soccer Team heading to France this summer, Continental Tire has positioned itself as one of sport’s biggest fans, proving unwavering support for these incredible athletes and the growth of women’s soccer in the U.S. Continental has forged strategic partnerships within the soccer community, […]

rEvolution Hires Matthew Carle, New EVP of Development

Sports Marketing Agency rEvolution Hires Emily Szymczak as CFO

rEvolution, the integrated global sports marketing agency, invests in strong business and finance leadership as the agency continues its enterprise growth with the hiring of Emily Szymczak as its new Chief Financial Officer. “John Rowady and his team have done an incredible job building rEvolution and setting it up for even greater momentum moving forward,” […]

rEvolution Lifts Curtain on Its New Global Headquarters in Chicago’s Fulton Market

rEvolution Lifts Curtain on Its New Global Headquarters in Chicago’s Fulton Market

rEvolution, an integrated and brand-focused global sports marketing agency, moved its corporate headquarters to Chicago’s Fulton Market neighborhood, relocating from the River North neighborhood, where the company operated since it was founded in 2001. The agency occupies the ninth floor of Sterling Bay’s latest development, 210 N. Carpenter. As soon as the elevator door opens, […]

How to Make Noise at Summer Music Festivals

How to Make Noise at Summer Music Festivals

Two years after attending Lollapalooza 2016, I still have my State Farm fanny pack and am forever grateful to Cottonelle for providing ponchos and wipes to combat the horrible weather. When done right, brands can make a lasting impression on festival attendees. While any festival will have its share of endemic partners, music labels, publications […]